The SpinLoop blog
- Promotions and giveaways
Discount Popup Ideas: 14 Offers That Won't Wreck Your Margin
Fourteen discount popup ideas for small stores, from first-order codes to samples and early access, with notes on margin, timing and when not to discount.
6 min read
- Popups and conversion
Email Popup Best Practices: 12 Rules for Small Stores
Email popup best practices for small stores: timing, offers, form fields, mobile, frequency caps, accessibility and consent, with sources for every number.
6 min read
- Popups and conversion
Exit Intent Popup: When It Helps, When It Hurts, How to Set It Up
An exit intent popup catches visitors as they leave. Here is how it works on desktop and mobile, what the data says, and how to set one up that isn't annoying.
6 min read
- Popups and conversion
Gamified Popups: A Practical Guide for Small Online Stores
Gamified popups explained: the main formats, what published data says, how to keep games honest and legal, and how to pick one that suits your store.
6 min read
- Email list growth
How to Grow an Email List for Ecommerce: A Small Store Plan
How to grow an email list for ecommerce without buying lists or spamming: where to ask, what to offer, consent basics and how to get leads into your email tool.
7 min read
- Popups and conversion
Popup Conversion Rate Benchmarks: What the Data Really Says
Popup conversion rate benchmarks from Wisepops and Omnisend, why they disagree, how to measure your own rate properly and the changes most likely to move it.
6 min read
- Promotions and giveaways
Scratch Card Popup: How to Set One Up That Feels Like a Gift
A scratch card popup lets visitors scratch to reveal a discount. How it works, which stores it suits, prize and odds ideas, mobile tips and accessibility.
6 min read
- Promotions and giveaways
Spin the Wheel Prize Ideas: 40 Prizes for Online Stores
Forty spin the wheel prize ideas for online stores and cafes, sorted by cost, with sample odds, margin math and the prizes I'd avoid putting on a wheel.
6 min read
- Popups and conversion
Spin to Win Popup Examples: 9 Setups Small Stores Can Copy
Nine spin to win popup examples for small stores, each with prizes, odds and a trigger you can copy, plus the details that make a prize wheel feel cheap.
7 min read
- Shopify and ecommerce
Welcome Discount vs Free Shipping: Which Offer Fits Your Store
Welcome discount vs free shipping for new subscribers: what shopper surveys say, how to compare the real cost for your store, and how to test both at once.
6 min read